Global Business Plan (Final Presentation & Written Report) You’re required to complete a final project in which the global management of a chosen firm is analyzed based on theories and frameworks learned. Each project is to include the following sections ▪Title page ▪Table of Contents/Executive Summary ▪Introduction ▪STRATEGIC MOTIVATION ▪PROBLEM DEFINITION(key challenges) ▪Company background & performance ▪EXTERNAL ANALYSIS (COMPETITOR ANALYSIS, INDUSTRY ANALYSIS etc.) ▪Internal analysis (value chain, core competence analysis etc.)▪SWOT Matrix ▪Global strategic options/ Evaluation of strategic options▪Recommendation▪Conclusion summarizing the key results you have reached▪References and Exhibits PLEASE READ THIS: This is an International Business course and This assignment is about a fur clothing company to be opened in Japan called (Vogue Furriers) NB: DO NOT WRITE THE FULL PLAN, JUST WRITE UP THE STRATEGIC MOTIVATION, PROBLEM DEFINITION i.e. (key challenges, Goals& objectives, criteria for success) and EXTERNAL ANALYSIS i.e.(macro environment, Industry analysis, Opportunities/Threats) for this new branch to be opened in Japan.
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