Unfair advantage” are buzzwords used recently in business to describe various notions, especially for product branding. Another way the phrase can be used is to apply to personal advantages such as skills, knowledge, reputation, and so on. Whether “fair” or “unfair,” what are one or two of your own advantages–what can you do that not everyone else in competition with you can do? Narrowing this down is extremely important. I’ll give you a personal example: Although I am an English teacher, I have a background in teaching quite a few other subjects, including computer courses (software, not programming). That allowed me, in the past, to make extra money by teaching night classes in computers and has allowed me to help fellow faculty with software and tech problems. In fact, before I got to HVCC, I taught more computer classes than anything else and that opened doors for me at other colleges and, in fact, got me my first adjunct job at HVCC. I am not sure, but I think this may have helped me to land my full-time job. No, I didn’t really have an “unfair” advantage, but I think I had a “value added proposition” that came from a lot of hard work on my part. I am sure that you have something going for you that’s very similar. Are you really good with numbers? Or with words? Are you great at organizing events? Maybe you have a talent for diffusing potentially volatile situations–you’re the peacemaker. How about sales skills? Or upselling? There are skills we’ve developed over the years, very often resulting from our natural talents, that are quite marketable. The trick is to make sure that potential employers or potential transfer colleges know what sets you apart from the crowd. It may take all semester before you figure out what to describe here, but that’s okay. 🙂
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